Traversing the path from apathy to empathy
This article was first published in Financial Express on September 7, 2022 Why do businesses need to put humans at the centre of planning...
Traversing the path from apathy to empathy
The rigour to recruit right participants for a user research study
What Indian smartphone users want: an insight into their digital behaviour
How leaders see user research: the difference between the enlightened and the unaware (Part 3)
How leaders see user research: the difference between the enlightened and the unaware (Part 2)
How leaders perceive user research: the difference between the enlightened and the unaware (Part 1)
User research for a crisis-responsive service - Aarogya Setu
High impact of user research on start-ups (even during COVID crisis)
User Research in a Product Life Cycle
Listen to your users