Nov 30, 2021How leaders perceive user research: the difference between the enlightened and the unaware (Part 1)The proverb “necessity is the mother of invention” could not have been more apt for these trying times. Individuals, groups, and...
Nov 30, 2021User research for a crisis-responsive service - Aarogya SetuThat good design has an immensely positive impact on the society at large is undebatable. Great designs can empower, inspire and...
Nov 30, 2021High impact of user research on start-ups (even during COVID crisis)These are undeniably difficult, uncertain and unpredictable times, and for some of you, launching a product during these times may seem...
Nov 30, 2021Trust: the elemental force behind meaningful relationshipsHow many times have we associated ourselves with people or a brand because we trust and the opposite? How does it feel to be in a...